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Roi Ltv Report

1. Request URL

https://api.toponad.net/v3/report/roi_ltv

2. Request method

POST

3. Request params

params type required notes sample
roi_platform Int Y

Roi attribution platform, enumeration value:

1: Adjust
2: TrackingIO/Self-Attribution

1
start_date Int Y Start date, format: YYYYmmdd 20190501
end_date Int Y End date, format: YYYYmmdd 20190506
time_zone String Y UTC+8, UTC+0, UTC-8, default UTC+8 UTC+0
nw_firm_id_list Array[Int] N

Network Channel ID list, enumeration value:

100000:Oceanengine
100001:Tencent Ads
100002:Mintegral

[100000]
app_id_list Array[String] N App ID list. For now, only one can be transmitted. ["a600e6fbeac98c"]
campaign_id_list Array[String] N Campaign ID list  
ad_group_id_list Array[String] N AdSet ID list  
creative_id_list Array[String] N Ad ID list  
geo_short_list Array[String] N Country Short Code list ["US"]
start Int N Offset, default 0 0
limit Int N Limit row number. default 1000. [1,1000] default 1000
group_by Array[String] N

Group by dimension. If not specified, the default value is 'date_time'. Supported dimensions are described below.
date_time (Date, default value),
app_id (Application),

nw_firm_id (Network Channel),
geo_short (Country Short Code),
campaign_id (Campaign),

adgroup_id (AdSet),

creative_id (Ad)

["date_time","app_id"]

4. Return data

fields type

required

notes
records Array[Object] N Record, object array. The structure of each record is shown in the records element structure below. It is empty when there is no data.
count Int N Count of the row numbers

records:

fields type required notes
date_time Int N Date. Format: YYYYmmdd. Return if in param 'group_by'
app_id String N App ID. Return if in param 'group_by'
nw_firm_id Int N Network Channel ID. Return if in param 'group_by'
campaign_id String N Campaign ID. Return if in param 'group_by'
adgroup_id String N AdSet ID. Return if in param 'group_by'
creative_id String N Ad ID. Return if in param 'group_by'
geo_short String N Country Short Code. Return if in param 'group_by'
new_user Int Y New User Count
new_user_gap String Y New User Gap
cost Float Y UA Cost
install Int Y Install
install_price String Y Install Price
 ltv_xx String Y ltv_(num) (1-60)

5. Sample

Request sample:

curl --location --request POST 'https://api.toponad.net/v3/report/roi_ltv' \
--header 'X-Up-Key: 877f8ae9c6e9ca82c0==5b5fff594c373axxx' \
--header 'X-Up-Signature: CE12B506DBCD868C2C6F09E08C139CBC' \
--header 'X-Up-Timestamp: 1626161553000' \
--header 'Content-Type: application/json' \
--data-raw '{
  "start_date": 20211026,
  "end_date": 20211026,
  "roi_platform": 1,
  "nw_firm_id_list": [100002],
  "time_zone": "UTC+8",    
  "group_by": ["date_time"],
  "limit": 100,
  "start": 0
}'

Return data sample:

{
    "count": 1,
    "records": [
        {
            "date_time": 20220317,
            "new_user": 1227,
            "new_user_gap": "",
            "cost": 0,
            "install": 0,
            "install_price": "",
            "ltv_1": "0.1842",
            "ltv_2": "0.2093",
            "ltv_3": "0.234",
            "ltv_4": "0.2403",
            "ltv_5": "0.2438",
            "ltv_6": "0.2459",
            "ltv_7": "0.2512",
            "ltv_8": "0.2552",
            "ltv_9": "0.2577",
            "ltv_10": "0.259",
            "ltv_11": "0.2604",
            "ltv_12": "0.2612",
            "ltv_13": "0.2618",
            "ltv_14": "0",
            "ltv_15": "0",
            "ltv_16": "0",
            "ltv_17": "0",
            "ltv_18": "0",
            "ltv_19": "0",
            "ltv_20": "0",
            "ltv_21": "0",
            "ltv_22": "0",
            "ltv_23": "0",
            "ltv_24": "0",
            "ltv_25": "0",
            "ltv_26": "0",
            "ltv_27": "0",
            "ltv_28": "0",
            "ltv_29": "0",
            "ltv_30": "0",
            "ltv_31": "0",
            "ltv_32": "0",
            "ltv_33": "0",
            "ltv_34": "0",
            "ltv_35": "0",
            "ltv_36": "0",
            "ltv_37": "0",
            "ltv_38": "0",
            "ltv_39": "0",
            "ltv_40": "0",
            "ltv_41": "0",
            "ltv_42": "0",
            "ltv_43": "0",
            "ltv_44": "0",
            "ltv_45": "0",
            "ltv_46": "0",
            "ltv_47": "0",
            "ltv_48": "0",
            "ltv_49": "0",
            "ltv_50": "0",
            "ltv_51": "0",
            "ltv_52": "0",
            "ltv_53": "0",
            "ltv_54": "0",
            "ltv_55": "0",
            "ltv_56": "0",
            "ltv_57": "0",
            "ltv_58": "0",
            "ltv_59": "0",
            "ltv_60": "0"
        }
    ]
}
 
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Last modified: 2025-08-20Powered by